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Content内容（10讲）

1

Introduction to the Course; Coat of Many Countries documentary; Globalization and Sourcing

全球化和采购

2

Today's Global Apparel and Textile Supply Matrix

服装销售和纺织品供应模式

3

Global Trends in Consumption; Trade Barriers and Regulation

全球消费趋势，贸易的屏障与控管

4

Illegal and Unethical Trade Activity

非法和不道德的贸易活动

5

Politics and Trade; Trading Partners: The European Union

政治和贸易；贸易伙伴：欧盟

6

Trading Partners: The Americas and Caribbean Basin

贸易伙伴：美国和加勒比海湾国家

7

Made in LA documentary; Trading Partners: The Middle East and Africa

洛杉矶制作的纪录片；贸易伙伴：中东和非洲

8

In-Class Activity

课堂讨论

9

Trading Partners: Asia; Corporate Codes of Conduct; The Consumer Attitude-Behavior Gap

贸易伙伴：亚洲；企业行为准则，消费者态度以及行为

10

Consumer Behavior and Marketing Strategy

消费者行为和消费策略

11

Cumulative Final Exam Review课程总结

12

Cumulative Final Exam 课程测试